Laurie is a highly accomplished creative leader with over two decades of experience. Her strong track record in leading creative initiatives and driving brand elevation through high quality visual content, spans across various mediums, including print, digital, photography, video, and retail packaging. Laurie’s innate mentoring approach as a leader has been instrumental in building, leading and inspiring highly successful multi-disciplinary creative teams.

Laurie has worked with brands such as Gap, Bare Escentuals, Stella & Dot, Tailored Brands, OPI and Walmart. During her tenure as Senior Creative Director at Walmart, Laurie established and led an in-house creative imagery and production studio, where she ignited and directed enormous, high-performing, diverse teams. Her visionary approach played a key role in upscaling the Walmart aesthetic and shifting customer perception across all retail categories.